LIFE SKILLS 4
Eventsare important, especially in the business world. They are used asmarketing and educational platforms. Besides, they are beneficialbecause they involve the participation of many people and allowbusinesses to reach prospective clients. It is a way of increasingvisibility and presence of the content of the event. Countries holddifferent events annually with various themes ranging from businessevents, tourism events, and fashion events among others. China is oneof such countries. I attended the event wherein China held its CleanEnergy Expo at the International Exhibition Center in Beijing from29-31 March 2017.
Chinais leading across the world when it comes to the production ofelectricity from renewable sources. The clean energy event isconsidered a unique exhibition for promoting China’s renewableenergy industry. The event was attended by students from differentcolleges, stakeholders, and different companies. Different companiessuch as Yang Guang Jinhai Ltd, Zibo Zichai New energy, and Sundarinland Energy System Co Ltd attended to present their renewableproducts.
Theexperience offered educational benefits such as learning thedifferent renewable energy products like solar electric powersystems, bio-energy, liquid and solid biofuels, biomass powergeneration technology, and biomass briquette technology. I discoveredthat China explores both wind power and hydroelectricity and boastsof having a total capacity of 378 Gw of renewable energy by the endof 2013. Another learning point was finding out that perceivesrenewable energy as a form of energy security and the government’sdesire to control air pollution. Seventy percent of China’s energycomes from coal and six percent from hydroelectricity. Moreover, Ilearned the benefits of conserving the environment and minimizingcontamination. I also learned how the different renewable energyproducts are made and used.
Organizationand planning of successful events were other valuable lessons gainedfrom the event. There was an articulate structure of the differentcompanies in attendance and the display of their products. Severalcompanies worked together to ensure that the expo was a success andbenefitted in various capacities. They could use incentivesthroughout the expo for those in attendance such as freebies, freewi-fi, and rewarded competition. Moreover, there was public access toimages and information about the renewable energy companies. It wasalso educative to find out how attendance of events boostsbusiness-to-business interactions. Different groups learned from oneanother and interacted.
Interactionis an essential element in life. It was displayed through the eventwhen various organizations and people mingled. Companies inattendance gave out feedback forms to the visitors in the differentstands. There were interviews with the VIP guests. Group photos andvideos were also taken contacts and business cards were exchanged aswell. I discovered the benefits of networking with peers and those ofdifferent age brackets. Attending the event also showed theimportance of having fun as an individual. Having a real time inducesthe social aspect in learning. Events give people a break from justfinding information from the Internet and experiencing other avenuesof content and news.
Theincrease of brand visibility through events is crucial. The companiesin attendance ensured that they were at the forefront of the game tomake sure that the attendants knew their products. It is criticalfor people to know who or what a particular organization is.
FirstYear Success (FYS) coach whose meeting was scheduled for 3rdApril 2017 stressed the importance of applying the lessons learnedfrom the event to real life. For example, planning and beingsuccessful in life and school. He also emphasized on knowing howinteraction and networking can be applied in school. He advised onthe value of interacting with other students throughout the schoolyear. It is crucial to be involved in school events and campaigns.Furthermore, it is important as a student to keep themselves visiblethrough the school years.
Tosum up, events have been known to be organized every day around theworld for enterprises to market their products and services. They actas educational and content avenues. Many lessons can be gainedthrough attendance of events that can be applied to real lifeexperiences. From the Chinese expo experience, I gained knowledgeregarding the different brands and the power of networking andinteractions.
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