Modern Video Internet Search and
MODERN VIDEO INTERNET SEARCH AND SUMMARY 7
ModernVideo Internet Search and Summary
ModernVideo Internet Search and Summary
Thefast growing technological advancements have beenassociatedwiththe introduction of mobile video. On the 3rdof April 1973, the Motorola company introduced the first mobile(Aijaz, Aghvami & Amani, 2013). Throughplacing a call to his rival, Dr. Joel S. Engel, Martin Cooper was thefirst to enhance the use of a subscriber equipment(Aijaz,Aghvami & Amani, 2013).Since then, the production of mobile phones has beenassociatedwitha significant growth with other major electronics companies takingover the industry. Some of these enterprisesare inclusive of the Samsung Company, Apple Inc., among others(Ghadiyaram,Bovik, Yeganeh & Gallant, 2014).Relativelymobiles arecharacterizedby some importantspecifications that enhance the effectiveness as well as theefficiency of their use. In this case, one of thespecifications of mobile phones is the mobile video which entails thevideo content produced either commercially or privately anddemonstratedon a portable digital technology. As such, mobile videos relativelyrelate to the aspect of socialism thus enhancing both the positiveand negative measures of the societal practices.In this case, mobile videos play a significant role in the community.
Roleof Mobile Video in Students’ Protest
Mobilevideo plays animportant part in theenhancement of the social aspect of the society. Through the mobile,numerousapps provideasignificantplatform for the prevalence of social development measures (Lux &Reigler, 2013). Some of these apps are inclusive of Facebook,Twitter,and Instagram. It is through the social media that students canshare opinions, videos as well as information as a whole. As for theenhancementof protests, students use the social media to share the mobile videosthat arerelatively associatedwith mobilizing measures. On this note, students all over the worldhave been known to implement the use of mobile videos to enhancetheir malpractices. To reach diversestudents, the producer of the video has to share his or her mobilevideo through the social media platforms. From one student to theother, the mobile video is then spread thus reaching a significantnumber of students in the long run. Consequently, numerous, if notall, students acquire the video thus igniting a protest from themultitude of the students.
TheUse of Mobile Video aboutGovernment Legislations
Thepractice of sharing freevideoshas relatively gainedtremendouspopularity. Notably,at the enterpriselevel, the growth of video trafficthroughoutthe internet has been associated withan explosivegrowth based on the adequate awareness of the people. Notably, theuse of mobile video islinkedwithsignificantgrowth. As such, according to research, the use of mobile video issubjected to a 25-fold increase during the period between the year2011 and 2016 (Cricri,Roininen, Leppanen & Uhlman, 2014).Thisaccounts for approximately 70 percent of the mobile video traffic(Cricri,Roininen, Leppanen & Uhlman, 2014).
Currently,the corporate world has adopted the use of mobile video thuscommittingto its power by integratingit in the applicable business processes. Such business processes arestructuredaround the increase in communicational efficiency as well as thetraining procedures. In other contexts, the mobilevideos areusedas advertisement tools (Ghadiyaram,Bovik, Yeganeh & Gallant, 2014).In a nutshell, the use of mobile videos in the corporate industryenhances effective measures that arebasedon the enhancement of a particular organization’s or business’sobjective as well as mission. Besides, mobilevideos supplement the acquisition of appropriateamounts of revenue in the corporate industry as a whole.
Nevertheless,the use of mobile videos isassociatedwith exploitation and unethical social measures (Cricri,Roininen, Leppanen & Uhlman, 2014).As such, it is upon the severalcorporations to ensure that they exercise importantprecaution and consideration measures to facilitate the security ofthe information conveyed in the videos (Silva,Rodriguez, Lopez-Coronado & Saleem, 2015).Thisapplies when the videos areusedin the transmission process of sensitive information at both theexternal and the internal contexts of the company. Without theapplication of such protective measures, the distributed informationin a video can be wrongly viewed or even be compromised based on theillegalpurposes and intentions.
Followingthe negative aspects associated with the mobilevideo, the respective governments have implemented relevantlegislations that monitor the prevalence of the social media and itsuse (Ghadiyaram,Bovik, Yeganeh & Gallant, 2014).Such negative measures are inclusive of the enhancement of explicitcontent in the videosas well as the facilitation of negative aspects of the society suchas racism. An example of such governments is the Hong Kong governmentwhich fostered the mobile data networks that cover the socialsettings such as tunnels and subways (Aijaz, Aghvami & Amani,2013). However, the users of mobile videoshave acquired appropriatemeans of circumventing the government legislations on the socialmedia such as shutdowns. Among the ways in which users circumvent thestatelegislations on the socialmedia is the encryption of the videos whereby only the user and theintended viewerscan see the video (Lux & Reigler, 2013). On the other hand, usershave acquired confidential platforms for enhancing the spread ofunwanted mobile videos that underminethe government shutdowns of the social media.
Typesof Popular Contents in the Mobile Video
Itis through the use of tablets and smartphones that mobile videos areenhanced. Through these devices,mobile videos arestructuredaround various types ofcontents that provide viewers with entertainment as well as education(Aijaz, Aghvami & Amani, 2013). Some f the modernmaterialspromoted by the use of mobile videos are inclusive of educationaldocumentaries and course work materials. On this note, students, orelse learners, are provided with sufficient and clear informationtrough the use of mobile videos. Furthermore, freevideosenhance the productionof entertainment. Since the entertainment industry iscurrently structuredaround technological development, most of the producersof entertainment improvetheir operations through incorporating mobile videos with their works(Lux & Reigler, 2013). For instance, through mobile videos, anindividual is in a position to view a music video or even a movie.
LatestTrends in Mobile Video Advertising
Thedevelopment of the beacon technology forms a significant part of thegrowth of the mobile video advertising. Relatively, this is alsoamong the latest trends in the advertising industry based on the useof mobile videos. As such, the beacon technology forms astrongexample of the proximity-based advertising process(Ghadiyaram, Bovik, Yeganeh & Gallant, 2014).In this case, such a kindof advertisement is relatively straightforwardand cost friendly. It is also a fastgrowing element of the publicationindustry. On the other hand, the use of personalized ads froma current trend in the advertisement sector. In this case,advertisersincorporate the use of relevant contexts on top of the relevantcontent to enhance ad(Silva, Rodriguez, Lopez-Coronado & Saleem, 2015).Finally, for better advertising measures, marketersusetooptimize their videosin different formats. As such, the optimization of videos improvesthe acquisition strategies which supplement the practice of reachingout to the audience.
Evidently,the use of mobile video plays a significant role in the currentsociety. Mobile videoshave also beenassociatedwitha fast growthwhereby the business industry,as well as the social community,have adopted the use of these videos. On the other hand, the use ofmobile videos enhances students protests through the application ofsocial media platforms that allow the efficientsharing of a mobile video. Users of mobile video circumvent thegovernment shutdowns of the social media through implementingconfidentiality measures such as encryptingthevideos. In this case, mobile videos consist of both educational andentertainment contents which have to besubjectedto security measures. Finally, the use of mobile video advertisinghas beenexposedto relevanttrends inclusive of the development of the beacon technology and theoptimization of the videos.
Aijaz,A., Aghvami, H., & Amani, M. (2013). A survey onmobile data offloading: technical and business perspectives. IEEEWireless Communications, 20(2),104-112.
Cricri,F., Roininen, M. J., Leppanen, J., Mate, S., Curcio, I. D., Uhlmann,S., & Gabbouj, M. (2014). Sport type classification of mobilevideos. IEEETransactions on Multimedia, 16(4),917-932.
Ghadiyaram,D., Bovik, A. C., Yeganeh, H., Kordasiewicz, R., & Gallant, M.(2014, December). Study of the effects of stalling events on thequality of experience of mobile streaming videos. In Signaland Information Processing (GlobalSIP), 2014 IEEE Global Conferenceon (pp.989-993). IEEE.
Lux,M., & Riegler, M. (2013, February). Annotation of endoscopicvideos on mobile devices: a bottom-up approach. In Proceedingsof the 4th ACM Multimedia Systems Conference (pp.141-145). ACM.
Silva,B. M., Rodrigues, J. J., de la Torre Díez, I., López-Coronado, M.,& Saleem, K. (2015). Mobile-health: A review of current state in2015. Journalof biomedical informatics, 56,265-272.
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