Texas Gubernatorial Seat Campaign Plan
TexasGubernatorial Seat Campaign Plan
Institution-Affiliated
Pictureof Jane Johnson
PersonalBackground
Jane Johnson Miller
Nickname:Bitzi
Age:32
Sex:Female
Nationality:American
Race:Non-Hispanic White
Experience.
JaneJohnson Miller was born on 17thJanuary 1985 on a small ranch in West Texas. She is the first bornchild of Mr. Peter Johnson, a son of a very prominent man andCatherine Johnson who is a daughter of a renowned businessman in thestate. She has two younger siblings Mellissa and Dale Johnson.
Asthe first born in the family, a lot of responsibility were bestowedupon her from her childhood. She had to work extra hard since thefamily looked up to her to take after her father in the management oftheir ranch, one of the most flourished businesses in the state. Shepassed all through her grades and into high school and finally shegot enrolled at the university to study Computer Science. Therefore,by profession, Jane is a technology guru. She has worked before withsome of the renowned companies, for instance, Google, which is themost recent place she has been to regarding her career. Also, itcannot go unnoticed that Jane did not just sit back and be theemployee to work for others. She developed and started her softwarecompany which she tried to nature and later sold it to Dell Companyin exchange for 2.5Million USD.
Aftershe had resigned from her workplace, Jane decided to work withdifferent foundations and associations aimed at improving the farmingin Texas. She was passionate about cattle keeping and cotton growingbecause she grew up in such an environment. Jane Johnson is divorcedfollowing the marital misunderstandings between her and the husband.She has two grown children who she has educated and taken care of outof her hard work. Being a student at Stanford University has alwaysbeen an eye opener for her as she can relate to different people,both Americans and others from various countries. Also, herclassmates, schoolmates, and friends who have also occupied the topseats in the various sectors around the globe contribute to herstrong connection with the world.
Togetherwith her personal traits, Jane Johnson also comes from a family thatis well known all over Texas. Her grandfather, Mr. Joe Big DaddyJohnson, was the governor of Texas from 1954 to 1958. His leadershipwas envied by all and by the time he was to be re-elected for thesecond term, he lost his life in a road accident. The people of Texaswere paralyzed for a while, but nonetheless, they all had to move on.Her mother`s parents on the other side were the most popular familyin the entire state. They were always respected because they almostbecame a monopolistic family in business.
Thefact that Jane Johnson has a very strong background regarding herassociation with others and the educational proficiency, and alsoconsidering that her family members have a mark in the history ofTexas, has induced an attitude in the people to create a perfectatmosphere for her to vie for the gubernatorial seat in Texaspolitically.
Culturaland Regional Support
Accordingto scholars, there are three distinct historical, political cultures.These include traditionalists, individualists, and the moralists.Each and every representation has a particular kind of belief that inmost cases differ from that of the other cultures. To start, thetraditionalists are those who advocate to maintain their traditionsand more so when they want to oppose change. The individualists, onthe other hand, are those people in the community who push for socialtheory that gives freedom of action and opinion for those who areoriented to doing things alone unlike those with the collectivemindset. The Moralists are those people in the society who live bythe guidelines of morality.
However,in Texas Individualism and Traditionalism are the two most dominanthistorical, political cultures. The History of Texas can be datedback to the provincialism state where there was only one politicalparty. The business that was being conducted was one of thedominating factors in Texas` economy. However, the business dominancehas weakened over time due to the growth of urban places. Most Texansprefer a state where there is little to no government interventionbecause they believe in the fact that they are more than capable ofworking their things out.
Thetraditionalist in the state is also very rigid when it comes to theintroduction of new projects or ideas simply because they believe instaying as simple as they have always been. Interferences into theirway of life may need a lot of effort to convince them and enoughconfidence from them to confide in an individual.
Towin the elections under these specific grounds, Jane Johnson must bevery willing to exploit all her potential of interacting with people.If she gets people to trust her as a friend, they would be preparedto listen to her advice on matters such as business or evenurbanization. She must at no cost be insensitive to the moralistsbecause, despite the fact that they form the minority, they are alsoin a position to influence the thinking of the majority against her.
Demographicssupport
Thereare different groups of people that are represented in the Texascommunity. Some of them include the racial grouping, the ideological,gender, and the economic grouping among several others. Over theyears, the state has continually experienced population growth suchthat by 2017, the total estimates were adding up to 28.449 Millionpeople (Aaronson & Ramsey, 2014).With the major cities andmetropolitans in the state, there are some places such as Houston,San Antonio, El Paso, Dallas, Fort Worth and Austin, which hold someof the largest population in Texas.
Afew months towards the campaign, there are familiar divides inpreferences across demographic groups that could be observed. WithJane and her competitor, each drawing support from groups that havefavored their respective parties in recent presidential elections.However, Jane will hold a wide 60%-30% advantage over her competitoramong young voters (ages 18-29). The reason behind this kind ofsupport is that the young people are likely to connect further withher unlike the have with other aspirants due to her relatively youngage. Among women, Jane Johnson is likely to lead by 59% to 35%.Blacks (91%-7%) overwhelmingly support Jane over other aspirants. Sheis also likely to fare relatively better among men, older voters andwhite voters
Theracial distribution is also fair because, Whites form the majorityfollowed by the African Americans and the other small groups such asthe Asian Americans, the Native American, and the Native Hawaiian.The fact that Jane is a white woman will increase the fact that shewill be most preferred candidate by the white community who form themajority. Ideally, the factor on racism should be dealt with, but thefact remains that such human feelings cannot be easily done awaywith.
Also,the fact that she is a woman may not necessarily draw votes for her.It can be observed even from the last elections that were held, Daviswas not supported by fellow women simply because she was a woman likethem in fact to some extent this acted as one of the contributingfactors towards her loss. For Jane to win, she needs to concentrateon the economic groupings such as the low income, the middle and thehigh-income earners. She should use her extensive knowledge inbusiness to come up with ideas that would reduce the wage gap thatwidens each day. With such goals in mind, she will surely get votesfrom the majority who earn below average income.
CampaignThemes.
Thereare several issues that Jane can adopt to ensure that she gets theinterest of each and every person in the state. However, the mainones that she could focus on should be the issue on the educationlevels especially the higher education levels, the economy and lastlythe racial and gender factor. The fact that Texas is one of thesecond largest states in America, it has a lot of space wheredifferent economic activities such as cattle keeping, cotton farmingand mining of minerals such as oil can be conducted. In fact, theseprojects are already underway, and a lot of their successful outcomesare enjoyed to date. However, with a keen look into the need tostrengthen the economy, she should push the citizens to be morewilling to venture into other crops or even use the existing ranchesto be more innovative with ideas that would enable Texas to open moreto the world market.
Followingthe Oil Industry that was set up, education started improving in thisstate. The main reason behind this growth is the fact that familieswere growing and the need for their children to learn arose. Now,these schools and colleges are not needs but social amenities thatbenefit the state at large. Therefore, it is of value to ensure thatthe level of education being presented in these institutions isquality and up to date. The Governor also ought to give a closerconcentration in ensuring that Texas becomes a one stop place when itcomes to the world-class schools.
Finally,the other issue that Jane should consider is the factor on race andthe gender distribution. The fact that there are over four racialrepresentation in the state but with the white people forming thebigger percentage, it is important for her to come up with a plan toincorporate all the remaining races that feel as if they have beenunder graded. By ensuring that jobs are equally available foreveryone and that the pay rate is at the same level for everyonewould be a bold step to take. Also, she should start by cutting downthe wage pay difference that exists between the males and the femalesdespite the fact that they probably are doing the same piece of work.With such campaign themes, I am confident that she will be able todraw all the races to her side and the males together with thefemales would not shy away from supporting and voting for her.
Winor Lose
Justlike Wendy Davis, Jane Johnson is a woman, but this features nowherein the political game. Being a Republican, the Lone Star State isknown to be one of the strongholds of the party thus giving her anupper hand. Watts, (2014). A deal breaker for her could come in whenshe would decide to create fear in the Texans rather than giving themhope for a better state than what they already have. Jane should tryto aim at ensuring that the antagonistic relationship that existsbetween the states is done away with thus giving her people, acertainty that she is up to the task.
References
Aaronson,B., & Ramsey, R. (2014, November 05). Interactive Map: Comparingthe 2010 and 2014 Governor`s Races. Retrieved April 03, 2017, fromhttps://www.texastribune.org/2014/11/05/interactive-compare-governors-race-2010-2014/
GubernatorialElections 2013 and 2014. (n.d.). AmericaVotes 31: 2013-2014, Election Returns by State.doi:10.4135/9781483383019.n4
InsideTexas Politics: The Race to Replace Davis. (2014, September 28). TheTexas Tribune.Retrieved April 3, 2017, fromhttp://www.highbeam.com/doc/1G1-383905437.html?refid=easy_hf
UT/TTPoll: Perry Leads Abbott in Potential 2014 Gubernatorial Race. (2013,March 4). TheTexas Tribune.Retrieved April 3, 2017, fromhttp://www.highbeam.com/doc/1G1-321064380.html?refid=easy_hf
Watts,J. (2014, October 28). Texas Road Proposition Popular with Voters.TheBond Buyer.
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