Effective communication skills are essential in the modern life andworkplace. The skills enable individuals to convey messages and bebetter understood and perhaps interpreted as intended. One coreaspect of communication is making presentations either in written ororal format to audiences. Like other communication formats, thetarget audience, type of message, purpose, environment, and skilllevel all affect the approach to making presentations. Use of visualsin communication enhances the efficacy and ease of conveying andunderstanding the message. Thus, visuals are standard in most typesof communications and presentations. Looking at one written report bythe Department of Labor shows an effective way of using visuals inpresentations. Thus, this essay examines the strategies applied bythe report in using visuals to make an informative case.
The presentation is titled appropriately to give an overview of thesubject and the content. The title of the report, "Hispanicwomen in the labor force," is self-explanatory, brief, and tothe point. Typically, the name of the author(s) and their credentialsfollow the title, but in this report, it is located towards the endof the paper at the bottom. Furthermore, each of the visuals used isappropriately labeled at the top to give guidance to the audience onthe relationship between the variables. Use of color not only makesthe visuals pleasing to the eye but also helps in differentiating thevariables. Each variable as represented by a particular color isinterpreted using a key provided. For instance, in the bar charttitled "education attainment of women in the labor force,"pink represents Hispanic women and blue is white, non-Hispanicfemales under the various categories of education levels.
The report employs bar, donut, and pie charts as the visual aids topresent data and trends. Although trends are best represented usingline graphs, the used option works well as it indicates data onvarious points in time. Alternatively, line graphs show data movementover a longer period. Bar graphs effectively capture the relationshipbetween two or more variables in a more easily interpreted mannerdemonstrated by the height of bars e.g. fraction of Hispanic ornon-Hispanic women in the labor force at two different points intime. A written explanation also accompanies each visual and showsthe source of data. Identifying the source of that data enhances thecredibility of the presentation and also allows the audience tofollow up or carry out further research.
The bar graphs are suited to the type of data. Ideally, the spreadfalls within 0-100 as the data is presented as percentages. Wherethere is a huge variation from the highest to the lowest, bar cartsmay not work well. For instance, the charts captured well thenear-doubling of the Hispanic female labor force from 8.0% in 1995 to15.1% in 2015. If the change was nominal, then the movement in thevariables may not be captured well visually. While the height of thebar charts or the size of the arc in pie/donut charts helps capturethe relationship between the variables, adding the actual value isimportant as it shows minute differences that might not be readilyidentified. For instance, the bars in the last visual showingHispanic women with less than a high school diploma and those with abachelor`s degree and higher have almost the same height. However,the figures are indicated to highlight the difference.
In conclusion, the presentation achieves the core role ofcommunication. It presents data in an easily understood manner,labels it, and shows the relationship between various variables.Another important thing is that the presentation is pleasing to theeye and likely to draw interest and attention of the target audience.Thus, the presentation on the population of Hispanic women in thelabor force is a perfect example of how visuals can be applied incommunications.
Department of Labor(2017). Hispanic women in the labor force. Retrieved from
No related posts.