WEEK 7 FORUM
The organizational culture of Apple Corporation is a key factor toits success. Culture determines a Firms capability in supporting newstrategies, policies, and changes. Apple Corporation utilizes cultureto develop its employees, and integrate them into theirorganizational, hence facilitating rapid innovation in the process.Such type of innovation has bared great fruits seen in the productsthat they manufacture.
The organizational value- Apple values creativity and innovationamong its employees, and that has long been reflected by theirexcellent products. The company set aggressive goals that drive theemployees to achieve them through collaboration and teamwork(Büschgens, Bausch, & Balkin, 2013). The company also value itscustomers, and it is the same reason they produce superior products. The company also values specialization, and individual performance,that determines its strength as a company. Good governance is alsocrucial in the organization, as reflected by their resilience in themarket.
Beliefs: the company operates with the belief that design iseverything. It is this belief that has made the company successful inproducing excellent products that have constantly dominated themarkets including iPhones, iPads, Mac among other products andsoftware (Büschgens, et al., 2013). This cultural belief is thedriving force of the company that has enabled it to remain one of thetop companies in the market.
Symbols: the company’s symbol is an apple, which is sweet andhealthy to bite as illustrated by its quality products. But to theemployees Apple Company can sometimes be an unforgiving, and brutalplace where accountability is sternly enforced. Decisions made by themanagement are swift and clearly communicated to all levels of thefirms structure (Büschgens, et al., 2013). The company has aculture, which has succeeded in ensuring that every staff recognizestheir roles, hence avoid duplication and confusion in the company.The symbol is a stern reminder to their staff that they have to beoutstanding.
Büschgens, T., Bausch, A., & Balkin, D. B. (2013).Organizational Culture and Innovation: A Meta‐AnalyticReview. Journal of product innovation management, 30(4), 763-781.
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